給創(chuàng)意人士的建議

作者Baris Gencel是世界知名時裝品牌Lavin的數(shù)字化轉(zhuǎn)型與創(chuàng)新群總監(jiān),2024年聯(lián)合國AI for Good獎獲得者。本文由Baris先生授權(quán)F5發(fā)表。
你或許極具創(chuàng)意、才華橫溢且技藝嫻熟,但如果沒有持續(xù)的輸入,你就無法開拓新的思維方式或做事方法。成為終身學(xué)習(xí)者至關(guān)重要。倘若你從與他人相同的來源尋求靈感,你的作品很快就會與他們的相似。相反,要探索不同的視角 —— 觀察花朵如何綻放,研究櫥窗展示,觀察人們的面容。相信自己的天賦和創(chuàng)造力固然重要,但沒有輸入,就不會有輸出。在這個數(shù)字時代,無知是不可原諒的。一切都觸手可及。想要學(xué)點什么?上網(wǎng)就行。當你不斷學(xué)習(xí)和觀察時,你就會產(chǎn)生新鮮且更出色的想法。
其次,舒適區(qū)是毒藥。我總是推動自己去嘗試新事物 —— 無論是在不同的行業(yè)還是興趣領(lǐng)域。年輕的人才必須擁有初學(xué)者的心態(tài)。這條建議適用于所有人,不僅僅是年輕的創(chuàng)意人士。做一個初學(xué)者。要做到這一點,你需要好奇心、興趣和熱情。
另一條建議是走出你慣常的環(huán)境。無論是你的辦公室、城市還是國家,改變周圍的環(huán)境會為你提供新的視角。探索不同的行業(yè),體驗各種工作方法。正如格雷厄姆所說,“樣樣通,樣樣松” 是個謬論。在當今世界,我們不能只了解或精通一件事。有時,我發(fā)現(xiàn)自己難以融入,因為我什么都懂一點。但這也讓我擁有廣泛的技能和解決方案,因為我經(jīng)歷過不同的背景,與各種各樣的人合作過。這為我的生活增添了巨大的價值。
最后,讓自己周圍都是比你優(yōu)秀的人;不要企圖成為房間里最聰明的人。結(jié)識來自不同領(lǐng)域、能夠挑戰(zhàn)你的人。與比你更出色的人建立你的人脈。身邊要有比你更有學(xué)識的人 —— 這至關(guān)重要。我們的圈子塑造并推動著我們。當我的團隊問我為什么辭職時,我問他們是否想成為房間里最聰明的人。每個人都說想。我說我不想 —— 這就是我的理由。
我熱愛生活和大自然;我們生活在一個奇妙的世界,有太多東西需要學(xué)習(xí)、嘗試、品味、觀看和參與。我充滿了好奇心,變得像一個知識淵博的旅行者。有限的知識和興趣會造就有限的人生。如果你想拓展你的人生,你必須保持渴望和好奇。通過不斷追求知識、愛好和新的體驗,你會讓你的生活變得更加有趣,最終成為一個更有趣的人。
My Advice to Creatives
You can be the most creative, talented, and skillful person, but without constant input, you cannot develop new ways of thinking or doing things. Being a lifelong learner is essential. If you seek inspiration from the same sources as everyone else, your work will soon resemble theirs. Instead, explore different perspectives—observe how flowers bloom, study window displays, and look at people's faces. Belief in your talent and creativity is important, but without input, there can be no output. In this digital age, ignorance is inexcusable. Everything is at our fingertips. Want to learn something? Go to the internet. When you continually learn and observe, you generate fresh and better ideas.
Second, the comfort zone is poison. I always push myself to try something new—whether in different industries or areas of interest. Young talent must embrace the mindset of a beginner. This advice applies to everyone, not just young creatives. Be a beginner. You need curiosity, interest, and passion to do this.
Another piece of advice is to get out of your usual environment. Whether it’s your office, city, or country, changing your surroundings will offer you a new perspective. Explore different industries and experience various working methods. As Graham says, "Jack of all trades, master of none" is a myth. In today's world, we cannot afford to know or master only one thing. Sometimes, I find it hard to fit in because I have a bit of everything in me. But that also gives me a wide range of skills and solutions because I’ve experienced diverse backgrounds and worked with various people. This has added immense value to my life.
Finally, surround yourself with people who are better than you; don't aim to be the smartest person in the room. Meet people from different walks of life who can challenge you. Build your network with individuals who are better than you. Keep someone by your side who is more knowledgeable than you—that's crucial. Our circles shape and drive us. When my team asked why I was resigning from my job, I asked them if they wanted to be the smartest person in the room. Everyone said yes. I said I didn’t—and that was my reason.
I am in love with life and nature; we live in an amazing world with so much to learn, try, taste, see, and engage with. I am obsessively curious and have become like an intellectual tourist. Limited knowledge and interests create a limited life. If you want to expand your life, you must be hungry and curious. By constantly pursuing knowledge, hobbies, and new experiences, you will make your life much more interesting and ultimately become a more interesting person.
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